New Sherlock - Mobiq partnership brings a wealth of European Taxi Market expertise to the team.

Sherlock partners with Niels Kaae of Mobiq, a renowned and respected player in the European Taxi and Private Hire market with a keen interest in technology.

At Sherlock we are pleased to announce our recent partnership with Niels Kaae of Mobiq Group.

Niels is one of the most pre-eminent authorities on smart mobility, ground transport and mobility technologies in Europe, with a wealth of experience across multiple disciplines.

Niels' early career saw him take on consulting roles with firms such as Deloitte in Copenhagen and then serve as a Trade Counsellor for IT, Telecoms and the Service sector to the Royal Danish Embassy in Paris.

In 2010 Niels was appointed as CEO of Taxa 4x35, Copenhagen’s largest taxi operator with a turnover in excess of €130m per annum, where he used technology to revolutionise the business, increase top line sales and improve the customer experience.

Later jobs included International Development Manager for TAXIS G7 in Paris followed by the role as Global Head of Business Development at Karhoo in London.

Strong in technical competence as well as forming networks, strategic partnerships and business development, Niels was also Director of Business Development for GreenMobility- rolling out an electric vehicle rental model across Finland, Sweden and Belgium.

Niels graduated from the Copenhagen Business School and University of Copenhagen in Master of Science in Computer Science, Organisational Development, and International Business.

Niels joins Sherlock to support our expansion across European taxi and private hire markets – welcome to the team, Niels!